The Limborg Group St. Paul office building in Oakdale, MN

Stillwater & St. Paul, Minnesota

Personal financial planning and investment management for individuals and families.

Fiduciary advice Fee-only (no advisor commissions) CERTIFIED FINANCIAL PLANNER® professional

Our clients

Who we help

The people and situations we work with most often.

  • Diligent savers

    You’ve saved steadily for years and want it organized and working together.

  • Delegators

    You’d rather hand off the planning and investing to an expert, and spend your time on what matters most.

  • Windfalls and family money

    An inheritance, employer stock, a legal settlement, or the sale of a business or property.

  • Navigating divorce

    Planning with a Certified Divorce Financial Analyst®. Planning after divorce

Wealth management and financial planning

Planning services

Your money touches every part of your life. We’ll help you see the whole picture and build one plan where your income, taxes, investments, and family goals all work together.

Income planning

  • When to stop working
  • How much you can safely spend
  • When to claim Social Security
  • Withdrawal strategy
  • Health insurance before Medicare
  • Medicare and IRMAA

Taxes

  • Tax planning
  • Roth conversions
  • Required minimum distributions (RMDs)
  • Charitable giving
  • Gifting to children and grandchildren
  • Minnesota taxes in retirement

Work and family

  • Employer benefits
  • 401(k) rollovers
  • Pension lump sum or monthly payments
  • PERA, TRA, and MNDCP
  • Company stock and NUA
  • 529 college savings
  • Insurance
  • Estate planning

Life changes

  • Receiving an inheritance
  • Inherited IRAs and the 10-year rule
  • Selling a business or property
  • Snowbirds and moving out of state
  • Losing a spouse
  • Divorce
  • Incapacity and conservatorship

How we invest

Investment management

Low-cost portfolios built around your financial plan, backed by a dedicated investment research team.

Low cost

Keeping more of your returns

Every dollar spent on fees is a dollar that isn’t growing for you. Portfolios are built primarily with low-cost index funds and ETFs, and we add actively managed funds only where we believe they’re worth the extra cost.

  • Low-cost index funds and ETFs at the core
  • Active funds only where we believe they add value
  • Fee-only: we don’t earn commissions on anything we recommend

Our investment team

Research behind every portfolio

We build and manage your portfolio, drawing on research from Great Valley Advisor Group’s asset management team, led by Chief Market Strategist Eric Parnell, CFA, who has more than 25 years of investment experience.

  • Market and economic research
  • Research on the funds and ETFs we use
  • Asset allocation and risk analysis

Our Team

Brian works with you directly, alongside our client service team and specialists at Great Valley Advisor Group, our Registered Investment Advisor.

Brian Limborg, financial advisor in Stillwater, MN, with his wife
Brian and his wife

Brian Limborg

Senior Financial Advisor · CFP®, CDFA®

CFP® certification mark
CFP® certification mark

Why it matters

What CFP® certification means

Brian is a CFP® professional. To earn the certification, he had to meet all four of CFP Board’s requirements:

  • Education

    A bachelor’s degree plus CFP Board–registered coursework in financial planning.

  • Exam

    A six-hour, 170-question exam built around real-life planning cases.

  • Experience

    6,000 hours of financial planning work, or 4,000 as an apprentice.

  • Ethics

    A background check and a commitment to act as a fiduciary, putting your interests first.

Financial titles vary widely, and some take only a short course to earn. You can look up the requirements behind any designation with FINRA’s Professional Designations tool, and confirm Brian’s certification at CFP Board’s website.

Brian has worked as a financial advisor for 17 years.

He and his wife are Minnesota natives and University of Minnesota graduates.

Brian and his wife have two kids: a son in sixth grade who loves baseball and football, and a daughter in third grade who competes as a Level 4 gymnast on the team at Flips. Most weekends you’ll find them on the sidelines of a baseball or football game, or in the stands at a gymnastics meet.

In his free time, Brian enjoys hunting and fishing, and he provides leadership guidance to students at the University of Minnesota.

  • Jana Fleming, Operations Specialist at The Limborg Group

    Jana Fleming

    Operations Specialist

    The Limborg Group

  • Christy Tollefson, Client Service Specialist at The Limborg Group

    Christy Tollefson

    Client Service Specialist

    The Limborg Group

  • Eric Parnell, CFA, Chief Market Strategist at Great Valley Advisor Group

    Eric Parnell, CFA

    Chief Market Strategist

  • Kaela Frenchman, Great Valley Advisor Group

    Kaela Frenchman

    Senior Associate, Business Strategy & Data Analytics

  • Evan Coffey, Great Valley Advisor Group

    Evan Coffey

    Investment Analyst, Asset Management

  • Bobby Fish, Great Valley Advisor Group

    Bobby Fish

    Associate, Advisor Success

Eric Parnell, CFA

Chief Market Strategist

Great Valley Advisor Group

Eric leads GVA Asset Management, overseeing the asset allocation models advisors use with their clients. He manages multi-asset portfolios and risk, and writes economic and market analysis for advisors, clients, and the financial media.

He brings more than 25 years of investment experience. He founded the registered investment advisor Gerring Capital Partners, directed investment communications at SEI Investments, and worked as an economist at Moody’s Analytics. He has appeared on CNBC, CNN, and NPR’s Marketplace.

Eric has also taught finance and economics for nearly two decades: at West Chester University from 2005 to 2014, where he received Outstanding Faculty honors five times, and at Ursinus College from 2014 to 2023, where he launched a program preparing students for the CFA Level I exam.

He is a CFA charterholder and holds an MS in Finance from Drexel University and a BA in Economics and BS in Mathematics, magna cum laude, from Dickinson College. Eric lives in Glenmoore, Pennsylvania, with his wife and two sons, and runs marathons.

Kaela Frenchman

Senior Associate, Business Strategy & Data Analytics

Great Valley Advisor Group

Kaela builds the custom dashboards and reports used across GVA, turning data into insights for the Business Strategy team and advisors and supporting firmwide initiatives.

Before her current role, she spent nearly two years with the GVA Asset Management team, producing performance and comparison reports, onboarding clients, and building the team’s dashboard.

Kaela graduated magna cum laude from Ursinus College in 2024 with a BA in Finance and a minor in Management Studies. There she led the student-run investment management company, captained the women’s soccer team, and set three school goalkeeping records. Outside work she enjoys weightlifting, running, and time at the Jersey Shore.

Evan Coffey

Investment Analyst, Asset Management

Great Valley Advisor Group

Evan researches investments, helps manage GVA’s multi-asset portfolios with a focus on managing risk, and coordinates relationships with fund company representatives.

He joined GVA after interning with its Asset Management team, where he focused on equity research.

Evan was valedictorian of Ursinus College’s class of 2024, earning a BA in Finance with a minor in Management Studies. He was part of the Finance Scholars program, led the student-run investment management company, captained the men’s golf team, was elected to Phi Beta Kappa, and completed a year-long honors project on how economic conditions affect the relationship between stocks and bonds. He enjoys golf, Formula 1, and Sixers games.

Bobby Fish

Associate, Advisor Success

Great Valley Advisor Group

Bobby provides day-to-day service support and helps advisors deliver wealth management tailored to each client.

He previously worked in Investment Management Services at SEI, specializing in alternative investments: onboarding hedge fund and private equity investors, handling capital calls and distributions, and supporting financial reporting.

Bobby holds a BA in Communications from the University of Delaware. He lives in West Chester, Pennsylvania, and coaches and competes in Muay Thai kickboxing.

Working with us

Are we a good fit?

We tend to work best with families who:

  • Want a long-term planning relationship, not a one-time transaction
  • Want to delegate their planning and investments to a trusted professional, so they can focus on what matters most
  • Value knowing their advisor personally

How we’re paid

We’re fee-only, so we never receive commissions for recommending financial products. Our fee is a percentage of the assets we manage, and the rate goes down as your assets grow. To give you a feel: at $1 million, the annual fee is 0.80%, and it steps down further from there. Our complete fee schedule is available on request.

How your money is protected

Where your money is held, who oversees our work, and how we protect your information.

  • National custodians

    Client assets are held at national custodians such as Charles Schwab and Fidelity.

  • Third-party oversight

    Great Valley Advisor Group, our Registered Investment Advisor, supports our office with independent oversight, compliance, audits, and home-office resources.

  • Enterprise-grade security

    Separate from Great Valley, we partner with an independent technology firm for enterprise-grade tech support and cybersecurity to help protect client information.

Where we meet

We regularly meet with clients from Chisago City to Hastings, and from Roseville to Hudson and New Richmond, at one of our two offices, in your home, or over coffee. Clients who live farther away have two easy options: meet with us by video, or drive into the area outlined on the map and meet us at a coffee shop or our office. We work with clients throughout Minnesota and western Wisconsin, and in many other states where we’re licensed, including Arizona and Florida. Both our St. Paul and Stillwater locations are registered branch offices.

94946944943535E3664618WISCONSINMINNESOTASt. Croix RiverMississippi RiverSt. PaulRosevilleMaplewoodOakdaleWoodburyCottage GroveHastingsPrescottRiver FallsHudsonNew RichmondSomersetStillwaterWhite Bear LakeHugoForest LakeMarine on St. CroixChisago CityTaylors FallsLake ElmoSt. Paul office, OakdaleStillwater office (private)Where we most often meet clientsSimplified map. Locations approximate.
We come to you

Your home or a coffee shop

Many clients prefer that we come to them. We’re glad to meet at your kitchen table or a local coffee shop.

Aerial photo of the Oakdale office building with our suite circled and an arrow showing where to park
Our office is circled. Parking is right out front.
By appointment only

St. Paul office

962 Inwood Ave N
Oakdale, MN 55128

The Stillwater Lift Bridge over the St. Croix River
Stillwater, home to our private branch office
Private, by invitation

Stillwater office

Our Stillwater location is a registered branch office. It’s private and available to clients by invitation only.

Anywhere

Remote meetings

Video meetings work well for clients who travel, spend winters away, or move out of state. We’re licensed in many states beyond Minnesota and Wisconsin, including popular retirement destinations like Arizona and Florida, so we can keep working together wherever life takes you.

Contact

(651) 472-5577 St. Paul office, by appointment:
962 Inwood Ave N, Oakdale, MN 55128
Phone hours: Monday to Thursday, 9 a.m. to 4 p.m.
Friday, 9 a.m. to 2 p.m.
Serving Minnesota and western Wisconsin